HUMANMACHINE

CHISPA: AI SERVICES, PRICED IN THE OPEN

WEB DESIGN — 2026

YEAR
2026
SKILLS USED
WEB DESIGN, WEB DEVELOPMENT, ART DIRECTION
CATEGORY
WEB DESIGN
HUMAN VERSION
MARTINDIZ.COM/PROJECTS/CHISPA

MY OWN AI AUTOMATION PRACTICE FOR SMALL BUSINESSES, WITH THREE PRODUCTIZED PACKAGES AND THEIR PRICES PUBLISHED INSTEAD OF HIDDEN BEHIND A CONTACT FORM.

At a glance

100% — DESIGNED AND BUILT BY ME
MY OWN PRACTICE, SO THE POSITIONING, THE DESIGN, THE COPY IN TWO LANGUAGES AND THE CODE ARE ALL MINE, WITH NOTHING HANDED OFF ALONG THE WAY.

What I did

Objectives

PRODUCTIZE THE OFFER, SO A VISITOR SEES THREE PACKAGES WITH A STARTING PRICE INSTEAD OF AN OPEN-ENDED LIST OF SERVICES.

PROVE IT: EVERY CASE NAMES THE PROBLEM, THE WORK AND THE OUTCOME, AND THE NUMBERS ON THE HOME PAGE COME FROM THOSE CASES.

CLOSE THE LOOP, FROM AD TO WHATSAPP TO BOOKED CALL, WITH AN ASSISTANT ANSWERING THE FIRST MESSAGE IN SECONDS.

My approach

BUILT WITH NEXT.JS AND HAND-WRITTEN CSS, IN SPANISH AND ENGLISH. GENEROUS WHITESPACE, A 3D CAROUSEL IN THE HERO AND HOVER INTERACTIONS THAT REVEAL EACH SERVICE, WITH EXACT SPACING VALUES RATHER THAN APPROXIMATIONS, SO IT READS AS A DESIGNED PIECE AND NOT A TEMPLATE.